Business & Professional Communications

In Business & Professional Communications, students will explore vital topics such as employment opportunities, interview skills, presentation strategies, and much more. Not only will students learn about opportunities in training, education, and certifications for employment, but they will also learn and demonstrate professional standards and personal qualities needed to be employable in today’s job market.

From soft skills, interpersonal communication, and leadership traits, to writing business documents and delivering effective presentations, students will receive a thorough understanding of how to effectively communicate in a professional setting. End-of-chapter reviews and hands-on projects ensure that students are able to understand the topics at hand. This graphically illustrated textbook brings professional communication concepts to life as it helps students prepare for their future.

• End-of-chapter reviews and hands-on projects
• Students learn and demonstrate proficiency in communication through writing, presentations, research, and more
• Challenges students’ critical thinking, writing, editing, technology, collaboration, and communication skills
• Practical case studies embedded in each chapter
• Meets 100% of the TEKS (Texas Essential Knowledge and Skills) for Professional Communications
• Correlates to the Precision Exams Certification in Business Communication I & II

Unit 1: Foundations of Professional Communication
Chapter 1: Communicating in the Workplace and the World
Chapter 2: Types of Communication and Language
Chapter 3: Communication Model

Unit 2: Engaging in Professional Communication:Reading and Writing
Chapter 4: Reading
Chapter 5: Writing Mechanics and Grammar
Chapter 6: Informal Writing
Chapter 7: Formal Writing

Unit 3: Engaging in Professional Communication:Speaking and Listening
Chapter 8: Informal Speaking
Chapter 9: Formal Speaking
Chapter 10: Active Listening

Unit 4: Preparing for Professional Communication
Chapter 11: Exploring Professional Opportunities
Chapter 12: Preparing for an Interview
Chapter 13: Teamwork

Unit 5: Mastering Professional Communication
Chapter 14: Leadership
Chapter 15: Management Skills
Chapter 16: Workplace Culture

Student and Instructor Resources for this textbook are housed on our interactive digital eLearning platform, eCTE.com.

Instructor Resources Include:

• eText
• Instructor's Guide
• Chapter Review Activities
• Chapter Review Activity Answer Keys
• Chapter Review Activity Rubrics
• Chapter Assessments
• Chapter Assessment Answer Keys

Student Resources Include:

•  eText (purchase required)
• Chapter Review Activities

• Each eText license code, once redeemed, is valid for 1 year or 6 months from the date of first log in
• One license code is required per student
• License codes do not expire and can be redeemed at any time
• A minimum order of 10 license codes is required

eTexts are housed in our interactive digital eLearning platform, eCTE.com.

Business & Professional Communications meets 100% of the TEKS (Texas Essential Knowledge and Skills) for Professional Communications and aligns to the Precision Exams Standards, Objectives and Indicators for Business Communication I & II. 

Click below to view standards correlations:

Texas Essential Knowledge and Skills (TEKS) Correlation for Professional Communications

Precision Exams Correlation for Business Communication I

Precision Exams Correlation for Business Communication II

Grade: 9-12

Textbook (Min. 10) (Print)
ISBN: 978-1-626892-54-5
Author: Lisa Mulka
© 2018
Size: 8.5" x 11"
Page Count: 240
Print Color: Full Color
Binding: Hardcover

Student eText (Min. 10) (eCTE.com)
ISBN: 978-1-62689-273-6
Author: Lisa Mulka
© 2018
Size: 8.5" x 11"
Print Color: Full Color

Student eText (Min. 10) (eCTE.com)
ISBN: 978-1-62689-437-2
Author: Lisa Mulka
© 2018
Size: 8.5" x 11"
Print Color: Full Color

Online Instructor Resources Including eText (eCTE.com)
ISBN: 978-1-626892-57-6
Author: Lisa Mulka
© 2018