Business & Professional Communications

In Business & Professional Communications, students will explore vital topics such as employment opportunities, interview skills, presentation strategies, and much more. Not only will students learn about opportunities in training, education, and certifications for employment, but they will also learn and demonstrate professional standards and personal qualities needed to be employable in today’s job market.

From soft skills, interpersonal communication, and leadership traits, to writing business documents and delivering effective presentations, students will receive a thorough understanding of how to effectively communicate in a professional setting. End-of-chapter reviews and hands-on projects ensure that students are able to understand the topics at hand. This graphically illustrated textbook brings professional communication concepts to life as it helps students prepare for their future.

• End-of-chapter review activities and chapter assessments test students’ knowledge
• Students learn and demonstrate proficiency in communication through writing, presentations, research, and more
• Challenges students’ critical thinking, writing, editing, technology, collaboration, and communication skills
• Practical case studies embedded in each chapter
• Text correlates to the Precision Exams Certification in Business Communication I & II 
• Meets 100% of the TEKS (Texas Essential Knowledge and Skills) for Professional Communications

Unit 1: Foundations of Professional Communication
Chapter 1: Communicating in the Workplace and the World
Chapter 2: Types of Communication and Language
Chapter 3: Communication Model

Unit 2: Engaging in Professional Communication:Reading and Writing
Chapter 4: Reading
Chapter 5: Writing Mechanics and Grammar
Chapter 6: Informal Writing
Chapter 7: Formal Writing

Unit 3: Engaging in Professional Communication:Speaking and Listening
Chapter 8: Informal Speaking
Chapter 9: Formal Speaking
Chapter 10: Active Listening

Unit 4: Preparing for Professional Communication
Chapter 11: Exploring Professional Opportunities
Chapter 12: Preparing for an Interview
Chapter 13: Teamwork

Unit 5: Mastering Professional Communication
Chapter 14: Leadership
Chapter 15: Management Skills
Chapter 16: Workplace Culture

The Online Instructor and Student Resources for Business & Professional Communications are housed on eReadiness.com and include a wealth of activities and assessments that challenge students to demonstrate their understanding of chapter material. Students will collaborate and communicate in a variety of settings, including written essays, presentations, and creative projects. In addition, instructors have access to comprehensive assessments of each chapter's content.

Online Instructor and Student Resources Include:

• Chapter Review Activities and Answer Keys
  • Define Key Terms - Students define the key terms presented in each chapter, helping them to prepare for the Chapter Assessment.
  • Test Your Knowledge - Students demonstrate their comprehension of chapter topics by
    completing a series of short answer questions.
  • Read and Write - Students apply their understanding of the concepts presented in the
    chapter by responding to a writing prompt.
  • Listen and Speak - Students demonstrate their knowledge of the chapter by planning and
    presenting an informal presentation.
  • Create and Design - Students utilize creative thinking skills and develop innovative ideas in designing and creating a variety of projects.
• Chapter Review Rubrics
• Chapter Assessments and Answer Keys
• Discussion Topics and Questions
  • Each chapter begins with a series of topics and questions to engage students with chapter content and foster classroom discussions.

• Precision Exams Correlation: Business Communication I
• Precision Exams Correlation: Business Communication II
• Precision Exams Correlation: 21st Century Success Skills
• Texas Essential Knowledge and Skills (TEKS) Correlation: Professional Communications
• Tennessee Business Communications 5888

• School License: License includes unlimited lifetime access to the eText and resources for up to 100 students annually. Call or email for larger school license pricing.
• District License: License includes unlimited lifetime access to the eText and resources for up to 250 students annually. Call or email for larger district license pricing.
• Instructor Resources: Included free for unlimited number of instructors; lifetime access.
• Format/Delivery: eText is in PDF format. eText and student/instructor resources can be uploaded to any LMS or accessed through eReadiness.com.

   

Grade: 9-12

Business & Professional Communications (Print) - Min. 15 (Print)
ISBN: 978-1-626892-54-5
Author: Lisa Mulka
© 2018
Size: 8.5" x 11"
Page Count: 240
Print Color: Full Color
Binding: Hardcover

Business & Professional Communications (eText - School License) (Digital)
ISBN: 978-1-626892-55-2
Author: Lisa Mulka
© 2018
Page Count: 240

Business & Professional Communications (eText - District License) (Digital)
ISBN: 978-1-626892-56-9
Author: Lisa Mulka
© 2018
Page Count: 240