1. Ford: Online Marketing Ford's entire marketing strategy centers around its Web site and includes a "Revealed Secrets" campaign. Its email focuses on three targeted audiences: loyalists, lost-loyalists, and conquests. Ford also uses E-commerce for communication to its dealers. 2. Coronet: Online Ordering Coronet, a family-owned business since the 1930s, provides uniforms to hotels, hospitals, and franchises in Australia. Its Web site provides product information and access to online ordering. A virtual private network (VPN) allows staff to work offsite. 3. Mp3.com.au: Online Delivery Mp3.com.au has turned the distribution of music into a profitable enterprise and changed the way people listen to music. It also helps new bands promote their music. Its parent company, Destra, considers all of its stakeholders in moneymaking decisions.