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New! Microsoft’s Vista: The Product Launch

Seven years and $10 billion in the making, Microsoft’s Vista is more than just an operating system; it’s a paradigm shift. Over the course of the run-up to the Vista launch, this program takes viewers into the meetings—and inside the minds—that decided on key aspects of the operating system and its debut. CEO Steve Ballmer, and others in the know discuss the development of Vista, the Vista “Wow” advertising campaign, pre-launch PR events, the maddening delays that plagued the project, and even the design of the iconic Start button. Background on Bill Gates and Microsoft is included.

©2007 • 29 minutes • Grades 9 and up
Item#:MVTPL-VID • Format: VHS/DVD $99.95