 New!
Pets for Profit
Animal health insurance, gourmet pet foods, designer dog clothing, chic
critter birthday parties and “bark mitzvahs”—all are part of the burgeoning
luxury pet industry. This program illustrates trends among American and
European consumers that signify dramatic increases in pet-related spending.
To track the new phenomenon, the film visits the quickly expanding Pets at
Home superstore chain, observes the annual “Pet-a-Porter” fashion show at
London’s Harrods Department Store, and surveys a variety of socioeconomic
developments: rising disposable income, a growing number of empty-nest
households, and changing attitudes toward the valuation of pets’ lives.
©2006 • 29 minutes • Grades 9 and up
Item#: PETS-VID • Format:
VHS/DVD • $99.95
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